Brand Strategy

A strategy service that clarifies your brand positioning, identifies untapped growth opportunities, and highlights priority actions across core branding, intellectual property, communications, customer service, and social media.

01 — Brand Identity

Clarity, coherence, and cultural signals. Defining your target audience, and mapping your brand alongside 15 competitor brands. Assessing product-market fit.

02 — Intellectual Property

Reviewing the impact and associations of your trademark, logo, brand name, slogan, or product names.

03 — Website & User Experience

Analysing your credibility, usability, conversion, customer service, and contact channels via the website.

04 — Discoverability

Notes on your brand's visibility, narrative consistency, community signals, and market reach across social media, web, email marketing, SEO (Search Engine Optimisation), and GEO (Generative Engine Optimisation).

05 — Summary

Key observations, growth opportunities, and priority actions. Referrals to 15 relevant industry contacts.

Phase I

Pre-consultation questionnaire

FREE

First consultation up to 90 minutes to outline your priorities and objectives

£110

Phase II

  • 3 hours of meeting time for research and analysis
  • A concise report summarising insights and recommendations
  • 4–6 weeks delivery*
  • 3-month follow-up questionnaire to assess the impact of the service

* Scope and fee scaled to the size of the business and the complexity of the priorities.